Music Video Animtic

Above is our animatic that we made from our story board. Here we put together photos of each shot we intend to use. We also can see how long the video might be from this exercise. They are very basic so we know the very basis of what we have to do along the way.

Current Filming Status

After going out filming our last trip, we have started looking at our digipak. We looked at using some scenes in London and seeing if they would work but we had no luck with those. We then looked at some basic group /'band' images that would look good (awaiting photos as they are not yet uploaded) and the seemed to work better. As I spoke about using phototshop before we plan on giving the digipak a fun element with some seriousness to target the 16-25 age group. We want to  make sure we portray a fun image by possibly using some colour but also looking like a serious band who mean serious business by using our body language. We are contiuing out search for the right look and researching more into what kinds of covers other bands have that are similar

Blog 11 Case Study 2- Emil Nava

Emil Nava is a new up and coming director. He began his life as a runner for film production companies and soon worked for Blink Productions. He now freelances of OB Management. The very first gig that Emil got was creating the cover of Our House for Kid British.

The budget for this £20,000 in Manchester. He did'nt cast anyone in particular for this just the local people. Over the course of 3 days the video had been made and within 10 it was out to the public. The demonstrates the very tight timescales involved in the industry.



Since then he has continuted to create music videos at a fast pace as he is known for making 24 music videos in one year alone! When he first began shooting videos for independent labels the budgets were extrememly low, as low as £5,000 to the most being £160,000 (For Jessie J)

Here are some of the videos he created;



A Personal Favorite - Ed Sheeran' s 'Lego House' was one of the first ones he directed and was a huge hit. Using an actor that looked like the artist was a good way of adding the aritst without making him be in the limelight all the time. He was also famous for making the song that got Ed Sheeran known called 'You Need Me. In this Emil used lots of extreme close ups, as his advice to others is not to leave a whole/ large proportion of the video in mid shot as it doesn't give it any depth .



Another one of his videos that hit the charts was Jessie J's 'Price Tag'. He created this video around Jessie's particularly bubbly and enthusiastic personality and the unique style that she has. The whole video screams 'jessie' as it has a big teddy bear and her own clothes and style. The video doesn't look like she's forcing anything but simply acting like herself. The created a good image for jessie as a fun 'older sister' character which is desired in the current media. Emil's skills in this show how commited he is to working with the artist and creating something great.

Photoshop Test/ Thinking about the Digipak

Today i went onto Photoshop to pratice for making our digipak. We used some randomly generated sites that gave us something to go on and we imported this information into photoshop. From here we played around with the different tools in the toolbar and the colours. We also imported our own text type into photoshop from 'DaFont.com' Overall i have learnt a great deal from this lesson as i have never used photoshop and found it easy to understand. Now i can use these new skills to begin thinking about my digipak, which i have already started working on. 

After using the effects on Photoshop i started to look at other ways i can edit a group photo. We took some random shots that we thought might work for our genre. A band that came to mind was 'Paramore' - a group which has the same fun element that are also in the alrternate/punk genre. 

Both of the above are album covers from two different ears. The one above was from the more recent end of the bands time. It shows all the members of the band in a dramatic lighting with hints of colour which show some lightness in the picture. This kind of 'group image' is something that we are going for.

On the other side there is a graphic cover wich is from the album 'Riot' as it is all over the cover. This was from the earl years of Paramore. This is something that we haven't really thought about but also resembles the same genre. The font used also resembeles it as its very scribbily and teenage which would bring in the desired audience of the teens who arent sure who they are and may be searching for an identity.


I will use my knowledge from this to start ideas for my own digipak.

Planning Filming Trip 2

We are planning to go out into London to film out next set of shots to make it look less like a school video and more professional. I have planned a short artillery for us to roughly sort out our day so that we can all keep track of whats going on.

By 12 pm we shall leave school and make our way into London.
We will arrive at Dagenham East Station and take the District line to Tower Hill to start our filming.
As we arrive we shall observe the area and judging by how busy it is there we will decide on shots.
After we have finished at this location we will take the train to Charing Cross where we can walk towards hyde park and then back down the hill by Enbankment and cross the St James bridge to southbank. We may possibly stop at Winter Wonderland.

While we are there we will take into consideration whos near by and what time it gets dark (around 4pm) We are hoping to stick to this as much as we possibly can to get as much filming done in the daylight. Also take into consideration how cold it will be and what we need to wear in order to keep warm as we will be outside most of the time.